In the context of the four design principles, which principle focuses on creating differences to emphasize elements?

• A. Repetition
• B. Alternation
• C. Contrast
• D. Progression

Answer: (C)

Contrast is the design principle that creates differences to emphasize elements. By using differences in color, value, size, or texture, you make a specific part stand out from its surroundings, directing the viewer’s attention to it. This is why it’s the best choice for emphasis—its whole purpose is to highlight what you want noticed. Repetition, on the other hand, builds unity by repeating elements, not by making one element pop. Alternation creates rhythm through alternating treatments, and progression guides the eye through a gradual change. When you want a feature to grab attention, contrast is the go-to tool because it clearly separates the focal element from its background.